Distiller Carlos Camarena has developed cult like status with Tequila lovers with the quality and integrity of his hard to obtain Tapatio brand. It stands alone with its pure classic flavor profile of 100% Blue Agave Tequila from the highlands.
Why is it so loved? Tapatio sets the bar for the old authentic flavor that is disappearing in modern Tequilas. Respected author, Robert Plotkin, of Bar Media and a respected Tequila writer, wrote: “Wow, Tapatio...I'm already salivating”.
The Camarena Family distills 100% estate grown blue agaves. Many know the family distillery through El Tesoro and other custom Tequilas. Charbay’s father and son team distilled their Tequila there. That’s the friendship that brought Tapatio to America.
True Tequila aficionados and star bartenders make the trek to Camarena’s La Altena Distillery in Arandas as a right of passage into the old Tequila world. Enlightened by Tapatio’s intriguing flavor profile, many tried to find a way to get it in the US. It took the friendship & trust of two distilling families to make it happen.